THE FARM DIGITAL
Dental growth partnership
Sternberg & Kleiner Family Dental

Your referrals work. Make the rest accountable.

Social + SEO / AEO + PPC.
One coordinated plan.

$5,000 / month · ad spend separate
One plan. Three connected channels.
01
Social builds familiarity.
02
Search helps patients find you.
03
Ads turn attention into inquiries.
Your doctors. Your expertise. Consistent messaging.
Prepared forMeir
Initial term3 months
Content8 videos monthly
01Your priorities

Build on referrals. Account for the rest.

Your referrals already bring patients through the door. The next step is making the rest of your marketing earn its place: clearer treatment information, more local discovery, and paid campaigns judged by appointments rather than activity.

Make the spend accountable

Verify calls and forms, separate paid inquiries from referrals, and use appointment feedback to guide campaign decisions.

Fix the search foundations

The audit flags missing descriptions, weak Freehold page titles and profile categories to review. Start with the pages most relevant to your patient goals.

Give patients a reason to choose you

Use your doctors to explain crown and bridge care, consultations and out of network questions before patients call.

Your website & search audit

The findings behind your plan.

View audit (PDF)
02Why The Farm

Your expertise. Working across channels.

Real doctors, not generic posts

Social is an established part of our agency work. We handle the ideas and production around your footage so patients can get to know the people providing their care.

Search experience you were referred for

Dr. Englander reported patients from AI searches during our website and SEO engagement. We were not managing his social media; that is the additional capability proposed here. His results are not a guarantee.

One idea, more useful places

A crown and bridge video answers a common patient question. The treatment page gives the detail. Related ad messaging leads to the same explanation. Consultation feedback informs the next topic.

03First 90 days

Visible work. Clear decisions.

Month 1 · Establish

Validate tracking, review Google profile categories, and prioritize Freehold page titles and descriptions. Plan the first videos and content pieces.

Month 2 · Improve

Continue the monthly content scope, implement priority search fixes and test campaign messages. Review inquiry quality with your team.

Month 3 · Refine

Compare spend, qualified inquiries and booked appointments with the baseline. Show completed work and decide what to maintain, change or reduce.

Your transition: Agree who schedules consultations before leaving Energize. Appointment setting is not included.

04Investment

What your investment puts to work.

Content production, search improvements, active campaign management and one team coordinating the work. Not just reports about what should happen.

Social + SEO / AEO + PPC

Dental Growth Partnership

Recommended monthly scope · one practice location.

$5,000per month · no setup fee
Social · Build trust
  • 8 original edited videos monthly
  • Topics, scripts and filming guidance
  • Editing, captions and scheduled publishing
  • Instagram, Facebook, TikTok + YouTube Shorts
SEO / AEO · Get found
  • 2 content pieces monthly: new or substantially updated service pages or articles
  • Monthly Google profile and citation review
  • Prioritized indexing, metadata, internal link and schema fixes
  • Search Console, local rankings and AI visibility review
PPC · Drive inquiries
  • Google + Meta management for one location
  • Weekly search term, targeting, bidding and budget review
  • 2 message or creative tests monthly across active channels
  • Call and form tracking checks; existing landing page recommendations
Reporting & implementation
  • Monthly report + two strategy calls
  • Published content and completed SEO work log
  • Spend, qualified inquiries and appointments where tracked
  • Up to 2 hours of minor website or landing page edits monthly
Ad spend is separate and paid directly to Google and Meta.
3 months initially, then monthly with 30 days notice. Billed monthly in advance.
Scope & working details

Your team records eight original videos and approves clinical content. Publishing depends on footage, approvals and account access.

The two SEO content pieces may be new pages or substantial updates, chosen by priority. Minor site edits have a separate 2 hour monthly allowance. Larger technical projects are scoped separately; no fixed backlink placements are promised.

The two paid tests use approved footage, copy or existing assets across active Google and Meta campaigns. They are not two additional original videos. Campaign structure, media budget and first month handoff are agreed before kickoff; access and approvals affect launch timing.

Onsite filming, travel, rebuilds, new funnels, inbox management, appointment setting, paid tools and overlapping agency fees are extra or excluded unless agreed.

First payment before kickoff. You control core accounts and own new content created for you.

Patient reporting uses aggregate data only. No guaranteed rankings, AI recommendations, patients or revenue. Organic growth can take longer than 90 days.

Audit estimates and ad tracking findings require account verification; the audit roadmap is not the contracted scope.

Let’s walk through your plan.

Reply to Yomi to review the plan and confirm kickoff.

THE FARM DIGITAL
THEFARMDIGITAL.CO