THE FARM DIGITAL
Dental growth partnership
Sternberg & Kleiner Family Dental

Help more patients find your practice. And then choose it!

Bring the trust behind your referrals to patients who haven’t met you yet. Doctor videos, local search and targeted ads built around the care you want to grow.

$5,000 / month · ad spend separate
The patient journey
01
Search / Social →
02
Landing Experience →
03
Qualified Patient →
04
Booked Appointment
Our marketing. Your team’s booking follow-through.
Prepared forMeir
Initial term3 months
Content8 videos monthly
01Why this plan

Protect patient flow. Earn the next appointment.

01

Protect patient flow

Coordinate campaigns and booking before the Energize handoff.

02

Make your expertise visible

Put your doctors behind the message.

03

Measure patient fit

Connect inquiries to appointments and treatment.

Energize reports 97 patients, January–August. Referrals show existing trust. Treatment summaries don’t establish acquisition cost or revenue.

Sources & report context

Sources: discovery call, September website audit and Energize’s 2026 review, received September 9. Patient counts are agency-reported, not independently verified; September is partial. Account verification is part of onboarding. The reported 77.6% restorative mix includes fillings and does not establish acquisition cost or collected revenue.

Your website & search audit

Supporting technical findings.

View audit (PDF)
02Client experience

Patients are already finding practices through AI search.

“I’ve already started getting patients (not just leads) from AI searches as a FFS/OON provider.”Dr. Eli Englander
The Farm Digital client · Website & SEO
03Creative & social

Your doctors. A reason to choose you.

8original edited videos
every month

Expertise patients can see.

Crown and bridge care · Meet your doctors · Out-of-network questions.

Ideas, scripts, filming guidance, editing and captions. Published to Instagram, Facebook, TikTok and YouTube Shorts.

We plan

Topics and scripts.

You film

With our guidance.

We edit

You approve.

We publish

Eight originals, repurposed.

Client-filmed. Your team supplies footage and clinical approval; onsite filming is separate.

04Search & AI visibility

Get found. For the care you provide.

2 PIECES / MONTH

Treatment content

New or substantially updated pages or articles answering patient questions.

MONTHLY

Local presence

Google Business Profile and citation review; correct priority inaccuracies.

PRIORITIZED

Technical fixes

Indexing, metadata, internal links and schema to support discovery.

First focus: Freehold treatment pages. Track Search Console, local rankings and AI visibility. Access and clinical signoff required; rankings and AI recommendations are not guaranteed.

05Paid acquisition

Reach the right patients. With a clearer message.

Capture demand

Google Ads

  • High-intent local targeting.
  • Bids, budgets and messaging.
  • Landing-page recommendations.
Create demand

Meta Ads

  • Approved doctor-led creative.
  • Audience and placement refinement.
  • Patient-fit feedback.

Your approval controls creative and budgets. Media spend separate.

06Conversion & optimization

Connect the work. Improve the next step.

Your team provides aggregate booking feedback and handles scheduling. New pages beyond the SEO scope, new funnels and larger development are separately scoped.

07First 90 days

What changes. And when.

Month 1 · Launch

Verify tracking, agree the handoff and begin content production and priority fixes.

Month 2 · Improve

Publish, test messages and review inquiry quality.

Month 3 · Scale what works

Back proven messages and channels with your approved budget; keep testing where evidence is limited.

08How we work

One system. Not disconnected marketing.

Search + Meta + content + conversion + patient-quality feedback → managed together.

We optimize for patients, not leads.

Judge performance by qualified inquiries and bookings where tracked—not just clicks or form fills.

Creative and media work together.

Use campaign feedback to develop new messages and assets within the monthly content and testing scope.

The website is part of acquisition.

Improve priority pages when traffic doesn’t convert, alongside the campaigns sending it there.

09Investment
One coordinated acquisition system

Patient Acquisition Partnership

Monthly delivery · one practice location.

$5,000per monthNo setup fee
Media spend separate

The goal is not more clicks. It is more qualified patients booking the right services.

Paid Acquisition

Google Ads + Meta Ads management.

Content

8 original videos/month + organic publishing. Client-filmed; we plan, script and edit.

Search Visibility

2 SEO/AI-search content pieces/month + local optimization + priority technical fixes.

Conversion

Ongoing improvements to priority pages + call/form tracking checks, within the agreed scope.

Strategy

Monthly reporting, patient-quality review, two strategy calls and ongoing testing.

Media spend is separate. You approve the budget and pay Google/Meta directly.
3 months initially, then monthly with 30 days notice. Billed monthly in advance.
Delivery, transition & scope details

Energize currently helps schedule consultations. We’ll agree a replacement booking process before handoff; appointment setting is not included.

Your team records eight original videos and approves clinical content. Publishing depends on footage, approvals and account access.

The two SEO content pieces may be new pages or substantial updates, chosen by priority. Minor site edits have a separate 2 hour monthly allowance. Larger technical projects are scoped separately; no fixed backlink placements are promised.

The two paid tests use approved footage, copy or existing assets across active Google and Meta campaigns. They are not two additional original videos. Campaign structure, media budget and first month handoff are agreed before kickoff; access and approvals affect launch timing.

Onsite filming, travel, rebuilds, new funnels, inbox management, appointment setting, paid tools and overlapping agency fees are extra or excluded unless agreed.

First payment before kickoff. You control core accounts and own new content created for you.

Dr. Englander’s quote reflects his website and SEO engagement, not social or PPC at that point. Individual results are not a forecast.

Patient reporting uses aggregate data only. No guaranteed rankings, AI recommendations, patients or revenue. Organic growth can take longer than 90 days.

Audit estimates and ad tracking findings require account verification; the audit roadmap is not the contracted scope.

Let’s build your first 90 days.

Review the treatment priorities, full advertising budget and handoff together. Then confirm the agreement and kickoff date.

Reply to Yomi to walk through your plan.

THE FARM DIGITAL
THEFARMDIGITAL.CO